Attitude Sports has been your local Burton dealer for what seems like forever.  Everyone knows the name, everyone recognizes the team riders, legends like Criaig Kelly, Jeff Brushie, Terje, Kevin Pearce, Jeremy Jones, Danny Davis, Hannah Teter, Kelly Clark, and, of course, Shaun White.

We've got you covered with Burton's best Boards, Bindings, Boots, Clothing, Accessories as well as helmets and pads from RED.

Also, be sure to check out the 2010 US Open poster signed by the man himself, Jake Burton.

Come on in and check out all the latest and greatest this season, it's always best to get your grubby little hands on this stuff before you buy it.


Always innovating (and making up new words to describe those innovations), here is some of the latest Burton tech for this season.


Lighter, smaller and easy to toss around.

Raduction lets you ride a board 8-10 cm shorter than your traditional length. Ride a 156? Try a 148 with Raduction. Great in tight trees, jib parks and anywhere you want to goof around a bit more


Simple adjustments to tighten and loosen.

Speed Dial is as easy as it gets and uses a rope 2X stronger than anything out there. What equally sets it apart is the ability to turn the dial in one direction to make it tight or the opposite direction to make it loose without having to pull out the dial and start over.



Works with all kinds of bindings.

All Burton bindings work with the Channel and pretty much all competitor bindings do too. It’s a great way to feel a board’s natural flex and is at its best when mounted with Burton EST bindings.


Natural flex that’s compatible on any board.

The Re:Flex™ bindings have more flex under foot than regular disc bindings and it feels better that way. The Living Hinge™ and minimized baseplate can be mounted to just about any snowboard worth riding.


Guaranteed to Keep You Dry®

GORE-TEX® provides the best waterproof fabrics to keep you warm and dry and Burton provides styles riders can appreciate. Water doesn’t get in, but moisture from sweat gets out.


Keep dry in a drizzle.

DRYRIDE Mist-Defy is a light DWR (waterproofing stuff) coating that wicks away moisture. If it’s pouring, you need a jacket, but if it gets a little misty, this stuff will keep it at bay.


Attitude Sports has Burton Snowboards Attitude Sports has Lib Tech Snowboards Attitude Sports has Never Summer Snowboards Attitude Sports has 32 Snowboard Boots Attitude Sports has Ride Snowboards

Attitude Sports has Dakine Snowboard Accessories

Attitude Sports has Union Snowboard Bindings Attitude Sports has the Spacecraft Collective Atittude Sports has Gnu Snowboards

 209A N. Macy St. Fond du Lac, WI    920-923-2323     Winter Hours: MON-FRI: 9-7, SAT: 9-5, SUN 11-3