Founded in 1996 by Jon Byers and Mike Corley, Eastern Bikes is a rider-owned BMX company that’s passionate about the bikes they design and the people who ride them. This North Carolina based company not only designs a full range of bikes from beginner to professional, but they also fabricate all the components as well. You get a bike that’s built strong, built for the job and that looks great too.
What’s so special about an Eastern frame? For starters, Eastern’s exclusive Lightning rod tubing has better dent resistance, 20% less weight, and remarkably, is stronger too. For example, the rigorously tested down tube is offset butted and butted end to end and then bulge butted at the head tube until it's slightly ovalized! This dramatically increases the strength of the head tube/down tube junction and makes for a bike that inspires bold riding.
The Beginner, Intermediate, Expert, Pro and Team lines are each specifically designed and spec'd with consideration to strength, weight, and the ability level/demands of the rider. Such attention to detail allows these amazing BMX bikes to be cost-competitive and ride with absolute brilliance just the way you need them too.
Attitude Sports has been a supporter of Eastern bikes for years. We can help you find just the right bike for how you ride.
Bottom line: Eastern is a rider-owned company, they are a rider-staffed company, and they care about you. Whether it’s your first bike or your last, Eastern has the perfect ride to meet your needs — swing by the shop and take a look!